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To what extent is your stakeholder involved with your brand?
How can you interest and engage them?

Use this map to depict your customer's experience with your brand.

Use this map to depict your customer's experience with your brand.

Map out a profile of your customer or user's needs, goals and behaviour patterns.

Map out a profile of your customer or user's needs, goals and behaviour patterns.

Use this map to visualize your company or product's value proposition, infrastructure, customers and finances.

Use this map to visualize your company or product's value proposition, infrastructure, customers and finances.

Use this map to guide your thinking towards a better experience for your user/customer.